Facing today’s challenging markets, UPO has developed its own creative marketing strategies to promote the company’s brands to the appropriate target audiences.
UPO marketing and promotional teams are highly motivated, innovative, enthusiastic and keen to serve its large portfolio of premium healthcare brands all over Lebanon. They visit doctors of different specialties, community pharmacies and hospitals and support them with all needed data and promotional material.
In order to build strong and long term business connections with our customers, our marketing team participates in local congresses and meetings through which the needed scientific data is shared and the ultimate public relations is achieved.
Comprehensive marketing and communication tools are implemented to enhance the company’s image and position within the industry and the general public sector.